Natural cosmetics have been growing in popularity year after year. Consumers increasingly perceive that what is natural is better, also in terms of skin care products. Women more often pay attention to what they apply to their face and body. The trend towards naturalness is also noticeable among the world's largest corporations, which in trying to follow it and due to the growing demands of consumers, use more and more raw materials of natural origin. But why do women in practice prefer natural cosmetics? What makes them stand out from the crowd full of traditional products? Below, we have tried to gather some important reasons to consider using them:
Traditional cosmetics often contain a significant amount of different types of raw materials, which can have a negative impact on the environment. The production of chemically heavy products (which may contain, for example, toxic substances such as cadmium or lead) may cause many of them to end up in the air or water (e.g. in the form of wastewater in your own home). Natural cosmetics contain lighter formulas, which makes them more environmentally friendly.
A large amount of chemicals or other fillers in cosmetics can cause various types of redness or skin irritation. Some people are also allergic to selected chemicals found in traditional cosmetics. Natural cosmetics, in turn, work with the skin, not against it. In most cases they are much better tolerated than traditional cosmetics. They are gentle for the skin, usually avoiding many problems such as clogged pores. Natural plant extracts can relieve inflammation, effectively cleanse, tone or moisturize the skin.
Like many other products made from natural ingredients, these cosmetics can be a kind of invigorating cocktail for the skin. The active plant ingredients contained in natural cosmetics are effective and support the natural processes taking place in the skin. Ingredients such as grapefruit, argan oil, grape seed oil and many others are commonly used in natural cosmetics. These raw materials are also full of antioxidants that can help soothe the early signs of ageing or simply keep the skin radiant and healthy.
Traditional cosmetics can contain many heavy chemicals (or even toxic substances such as cadmium or mercury) that are notoriously infamous, but are approved for production in many countries. Parabens can be an example. This raw material is often used as a preservative to extend the shelf life of the product. Unfortunately, these are synthetic substances that might bring in certain cases about side effects, and their impact is constantly being studied (e.g. on disturbing estrogen production). In natural cosmetics, formulas are created in such a way as to minimize the amount of unnecessary ingredients, maximizing the content of raw materials of natural origin.
Many natural cosmetics can work better than their traditional counterparts because they contain no unnecessary ingredients. Sometimes it is needed to wait for the effects, but it is worth doing so to give the skin a chance to function according to its natural rhythm. Although some conventional products may give the impression of producing better results in the initial period of their use, in the long run, some chemicals that have made the skin feel cleaner and smoother may actually contribute to the unwanted effects.
Natural cosmetics are very versatile. In practice, this means that the same cosmetics can usually be used by the whole family. Thanks to versatile use we produce less waste, which has a positive impact on the environment. What is more, many skin care products are designed for all skin types.
We often come across myths and beliefs that natural cosmetics need to be higher priced than other conventional skin care products on the market. However, this does not always have to be true. A perfect example are AMVI Cosmetics brand products, which were created with attention to the smallest details, in such a way as to enable the availability of excellent quality products at a affordable price, and each of them containing at least 95% ingredients of natural origin.